Southern Funeral Associates

PRESIDENT'S BIOGRAPHY

Greg Rollings is the owner and founder of Southern Funeral Associates, LLC. He and his wife operate the business out of their home in Peachtree City, Georgia.

Greg has been a licensed Funeral Director/Embalmer since 1984. While operating a family firm, Greg was named "Young Funeral Director of The Year" by the state of California in 1992. In 1994 his firm was purchased by The Loewen Group. Greg spent 10 years with Loewen rising as Senior Vice President for the Southern Division, where he was responsible for the operations of more than 400 funeral home locations.

From 1999 to 2001, Greg was President of Meridian Mortuary Group, a venture capital backed funeral home operating company that acquired and operated 40 funeral home locations. While Greg was part owner of Meridian, he was frustrated by having an 80% partner that was motivated entirely by finances.

In 2001, in a return to his roots movement, Greg decided to leave the corporate life and open Southern Funeral Associates.